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Deda has been a huge name in cycling accessories for years, making bike parts ridden by professionals as well as recreational bikers. Deda Elementi is one of the most recognizable names, with many products bearing the name. For some, when they hear the name Deda, they think cockpit - stems and handlebars. That's fairly accurate, yet Deda produces lots more bike gear as well, with great designed components for competition and race bicycles. Race champions such as Jan Ulrich, Lance Armstrong, Paolo Bettini have ridden Deda, so you know they are good enough to meet your biking demands. Deda stems are finely crafted and machined to precise standards. When bikers see the Deda name on a bike stem, it instantly conveys quality and discerning taste in bike components.